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Lot 5
Grézy/Hutchinson.
Sold
$1,380
Est.
$1,500 - $2,000
Live Auction
PAI-XLVII: Rare Posters
ARTIST
ANONYMOUS
Description
Artist: ANONYMOUS
Size: 31 1/4 x 25 1/4 in./79.4 x 64 cm
Condition: Cond B+/Slight tears at folds.
Printer: Imp. R. Monnier, Bordeaux
Reference:

Grézy/Hutchinson.
What a curious advertisement, one whose incongruous parts–its prickly desert setting and minstrelized caricature of shoeless servitude, most specifically–don’t exactly create a logical whole–would anyone be dim enough to actually drive through a field of cactus instead of around it? And even if someone was that clueless, were cacti ever considered to be a serious threat to tires? Regardless of its exaggerated nonsensical approach, the anonymous design creates a cartoonish impression for Grézy bicycles–the brand that never breaks down–and Hutchinson tires–the puncture-proof pneumatic.