Lot 76
7-Up. 1970.
Sold
$720
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Lot 76
7-Up. 1970.
Estimate:
$600
- $800
Sold
$720
Enter Max Bid
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Est.
$600
- $800
Live Auction
PAI-LXIII: Rare Posters
ARTIST
ANONYMOUS
Description
Artist: ANONYMOUS
Size: 56 1/4 x 35 in./143 x 89 cm
Condition: A.
Printer: The Seven-Up Co. Litho., USA
Reference: Ref: PAI-XXXVII, 116
Key Words: maritime, food
7-Up. 1970.
With a rather uncanny resemblance to the Beatles’ famous Yellow Submarine, this poster is clearly capitalizing on the film released just two years earlier. Seven-Up introduced the UnCola advertising campaign in 1967, boosting sales nationwide and creating a tagline that still lives within the vernacular.
Size: 56 1/4 x 35 in./143 x 89 cm
Condition: A.
Printer: The Seven-Up Co. Litho., USA
Reference: Ref: PAI-XXXVII, 116
Key Words: maritime, food
7-Up. 1970.
With a rather uncanny resemblance to the Beatles’ famous Yellow Submarine, this poster is clearly capitalizing on the film released just two years earlier. Seven-Up introduced the UnCola advertising campaign in 1967, boosting sales nationwide and creating a tagline that still lives within the vernacular.
