Lot 410
Günther Wagner / Pelikan Farben. 1898.
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Lot 410
Günther Wagner / Pelikan Farben. 1898.
Estimate:
$1,400
- $1,700
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Est.
$1,400
- $1,700
Live Auction
PAI-LXXIII: Rare Poster
Category
Description
Artist: HANS MÜLLER-DACHAU (1877-1925)
Size: 27 5/8 x 22 in./70 x 56 cm
Condition: B/ Slight tears and stains at edges.
Printer: Edler & Krische, Hannover
Reference: Ref: DFP-III, 2300
Key Words: Product
Günther Wagner / Pelikan Farben. 1898.
"The Color Expert," the text attests; Günther Wagner was one of the leading ink-and-oil paint manufacturers in turn-of-the-century Germany. According to The Poster, Müller-Dachau posters for Wagner were printed “from half-tone process blocks, probably the largest blocks ever made. The new method . . . is far more costly than by lithography [with] heavy initial expenses [that] will prevent this new method from becoming popular” (The Poster, 1900, p. 237). The innovation, however, enabled Wagner to achieve virtual photo-realism for the depiction of the "Color Expert," and that, plus the marvelous typography, awarded this poster a place in the collections of New York's MoMA.
Size: 27 5/8 x 22 in./70 x 56 cm
Condition: B/ Slight tears and stains at edges.
Printer: Edler & Krische, Hannover
Reference: Ref: DFP-III, 2300
Key Words: Product
Günther Wagner / Pelikan Farben. 1898.
"The Color Expert," the text attests; Günther Wagner was one of the leading ink-and-oil paint manufacturers in turn-of-the-century Germany. According to The Poster, Müller-Dachau posters for Wagner were printed “from half-tone process blocks, probably the largest blocks ever made. The new method . . . is far more costly than by lithography [with] heavy initial expenses [that] will prevent this new method from becoming popular” (The Poster, 1900, p. 237). The innovation, however, enabled Wagner to achieve virtual photo-realism for the depiction of the "Color Expert," and that, plus the marvelous typography, awarded this poster a place in the collections of New York's MoMA.
Medium
Poster
